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Tuesday, July 7, 2009
They will opt for the information that corresponds to their views nearly 75 percent of the time. This seems to be another piece of evidence that confirms my concerns about online homophily , which of course extends offline as well. The skill of scanning isn't just about how well we are able to manage a stream of information.
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Thursday, October 1, 2009
The year is rapidly coming to a close and we have more information about online giving trends for the third quarter of 2009 from Blackbaud clients. This is part of a series of published insights from all of 2008 , Q1 2009 , and Q2 2009. More research and analysis on the impact of fundraising mix is certainly required.
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Monday, April 6, 2009
Today I attended an informative lunchtime presentation by Chad Nelsen who is the Environmental Director at the Surfrider Foundation where he has worked since 1998. He talked about the balance between "atom-based" work -- staffing, offline activities, showing up at hearings, etc and "bit-based work" their work online - Facebook pages, etc.
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Thursday, July 2, 2009
The first half of 2009 is now over and we have some updated information about online giving trends from Blackbaud clients to share. This is a follow-up to the Q1 2009 Online Giving Trends information that was released in April. for Q2 of 2009. from Q1 2009. This was an increase of $2.07
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Wednesday, July 15, 2009
This month's Net2 Think Tank question is: How do real-world (offline) events fit into social media conversations and campaigns ? We need offline events to meet each other, bond eye-to-eye, and forge the collaborations that will make our social networks stronger, better connected, and ultimately transformative. Courtesy of Joe Solomon.
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Monday, November 2, 2009
Offline activities. If your offline database tracking activities can communicate with your online system (whether through data syncing or old-school spreadsheet downloading and uploading) you have a great wealth of information at your fingertips. Aimy Wiley, Capital Area Food Bank of Texas. You can read all the details here. ].
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Thursday, January 28, 2010
And with the publishing of the 2010 Nonprofit Resolutions Guide , 5 main lessons learned in the way of multi-channel marketing were evident in 2009. Top 5 Lessons Learned in 2009: Multi-Channel Engagement. You should be collecting information about me – donations, interests, communication preferences. Author: Emma Zolbrod.
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Tuesday, January 27, 2009
We've been helping groups for many years with ways to have a little more influence and get a little more impact out of their online and offline events. Right now, there is an excellent example of this by the team behind the Davos 2009 World Economic Forum. We happen to have a software for this very thing: Live Interviews Online.)
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Friday, October 30, 2009
But I’m talking major mind shifts here, stay with me… No longer is the world of independent schools separated into segments of online/offline communication. In the past year, I’ve come to a realization. The independent school arena has changed. Yes, you will say (and you would be right) it is constantly changing and has been for years!
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Monday, April 27, 2009
Learning: evaluating what is being said and what information is needed. Adapting: using the listening and learning to inform how you change. Are there ways of catching offline datapoints? HSUS - integrated it with everything else, email campaigns/newsletters, offline, etc. Can’t wait! The right metrics. report.
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