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Facebook is Great, but Does it Really Work for Fundraising?

NetWits

This week ReadWriteWeb shed some light on the ineffectiveness of social networks to aid in customer acquisition (see graph below). “Of the 24 companies interviewed (in Forrester study ), only 7% cited social networking as one of their most effective sources for customer acquisition.

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HOW TO: Ensure Your Nonprofit’s Facebook Fans See All Your Posts

Nonprofit Tech for Good

Except for a short test in 2009 , your nonprofit’s Facebook Fans have never seen all your posts and as most of us have by now have realized, the percentage that do has gotten significantly smaller over time. According to Facebook Help: When you create a list, you’ll see the best posts from that list in your main News Feed.

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Are Nonprofits Raising Money Via Social Networks?

Care2

The 2011 Nonprofit Social Network Benchmark Report provides some incredible data on how 11K+ nonprofits are using social networks such as Facebook, Twitter, LinkedIn, and others. Are nonprofits raising any money on social networks? Facebook is the most popular commercial social network for nonprofits.

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2010 Nonprofit Social Network Benchmark Report

NTEN

The second annual Nonprofit Social Network Benchmark Report, a joint project of Common Knowledge, thePort, and NTEN, has hard data and insights on the trends surrounding social networking technology as part of nonprofit organizations' marketing, communications, fundraising, and program services.

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Social Networks and Digital Sharecropping

Zen and the Art of Nonprofit Technology

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology Social Networks and Digital Sharecropping October 1, 2007 I was reading Deborah Finn’s curmugeonly post about Facebook. Time suck: Social networks are a time suck. goodiness.

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Three Things That Happen When Facebook Pages Reach 10,000 Fans

Nonprofit Tech for Good

Last week the Nonprofit Organizations Facebook Page reached the 10,000 fans milestone. In 2008, many of the friends of the Nonprofit Organizations MySpace migrated over to Facebook, then in 2009 and 2010 a good number of the new fans came from @NonprofitOrgs on Twitter. This was a Facebook litmus test for me.

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Update on social network portability

Zen and the Art of Nonprofit Technology

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology Update on social network portability January 8, 2008 Last week, I covered the Richard Scoble dust-up. And, of course, nonprofits should be especially keen on being able to keep control of their data.