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10 Social Media Metrics for Nonprofit Organizations (and How To Track Them)

Nonprofit Tech for Good

“A survey of 200 charity and foundation professionals revealed that nonprofits are finding it difficult to determine how valuable social media tools are for their organizations. Seventy-nine percent said they hadn’t found ways to do so.” – Chronicle of Philanthropy, November 12, 2009. Online Donations. Volunteers.

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Five Ways Nonprofits Can Transform Their Social Media ROI (Return on Investment)

Nonprofit Tech for Good

years, I have been providing lots of little tips on how nonprofits can increase their ROI through my Twitter , Facebook , YouTube , and MySpace Best Practices, but now that the vast majority of nonprofits utilize social media and have been for awhile, I think most of us are ready some more advanced strategies. fundraising tools work.

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The other side of the figures: Causes reaches $20 Million in Donations

Amy Sample Ward

There’s been quite a lot of talk in the last year about the opportunities for fundraising online, generally, as well as the best practices for organizations leveraging social media for campaigns (as well as the idea to use free tools to raise money in hard economic times). million raised by 2009 America’s Giving Challenge participants.

Causes 166
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[Book Interview] Nonprofit Example of Social Media Excellence: Pancreatic Cancer Action Network

Nonprofit Tech for Good

Facebook: facebook.com/JointheFight. What was the very first social media tool your organization utilized, and when? The 1 st tool was MySpace back in 2007. What social media tools are you currently utilizing? What social media tools are you currently utilizing? Averaging 3,100 Facebook page views per week.

Cancer 225
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Social Media is Going Mobile, and So Should Your Nonprofit

Nonprofit Tech for Good

There are more than 65 million active users currently accessing Facebook through their mobile devices and that number grows daily. MySpace estimates that 50% of its Website traffic will be mobile within 24 months. Many of those texts are being sent via Tweets on Twitter and Status Updates on Facebook.

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11 TwtPoll Results Nonprofits Can Use to Plan 2010 Communications Strategies

Nonprofit Tech for Good

During 2009 I created and promoted 34 TwtPolls to help better understand the needs of nonprofits. 5% A social networking site (like Facebook). 5) Does your nonprofit poll your online donors about what communication tool inspired them most to donate on your Website? [ [link] ]. 25% Facebook. 9% MySpace. 10% Other.

Results 193
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Four Reasons Why Nonprofits Should Question Facebook’s Integrity, Longevity, and ROI (Return on Investment)

Nonprofit Tech for Good

Some of the opinions I express below I have had for a while and speak to them in my webinars and trainings, but some are so recent that I am still in the stage of “Seriously Facebook? That said, people love Facebook. The vast of majority of nonprofits love Facebook too. on Facebook. Alright… thanks Facebook.

ROI 251