Judi Sohn

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Fight Colorectal Cancer: A Rebranding Tale

Judi Sohn

At the 2008 conference, I attended a session presented by Farra Trompeter of Big Duck Consulting. Big Duck designed a new identity system and produced an amazing 37-page style guide that gives us direction on everything we're doing. . It went over very, very well giving us confidence of how the brand would be received.

Cancer 226
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Fight Colorectal Cancer: A Rebranding Tale

Judi Sohn

At the 2008 conference, I attended a session presented by Farra Trompeter of Big Duck. Big Duck designed a new identity system and produced an amazing 37-page style guide that gives us direction on everything we’re doing. It went over very, very well giving us confidence of how the brand would be received.

Cancer 100
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Ridiculously easy YTD comparison reports in Salesforce

Judi Sohn

We have our go-to report that gives us a picture of all income in a nice matrix separated by fiscal year over a 3 year period. There is no way out of the box in reporting to compare 7/1/2008-12/31/2008 vs 7/1/2009-12/31/2009 vs. 7/1/2010-12/31/2010. Every organization tracks different types of income.