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Raise More By Avoiding “One Size Fits All” Email Appeals

NetWits

So, utilize all that great information in your database to deliver the right email message to the right audience. 2) A medical foundation exceeded their fundraising goals and averaged over $1,000 per gift when they personalized their email appeal by: Thanking people for last year’s gift (in the headline and first paragraph).

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Tidbits

Zen and the Art of Nonprofit Technology

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology Tidbits September 19, 2008 Here are a few interesting tidbits that have come my way over the course of the last few days There is a new online fundraising platform, founded by an ex-Convio person.

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One Thing Most Nonprofits Stink at (Donor Retention) and How You Can Change It in 2019

Connection Cafe

Blackbaud’s latest Charitable Giving Report sheds light on the importance of donor retention in the nonprofit industry. According to the latest research from Blackbaud’s Charitable Giving Report : The average donor retention rates for first-year offline-only donors is 29%. Pitman , CFCC, The Fundraising Coach.

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The Zen of Nonprofit CRM

Zen and the Art of Nonprofit Technology

And, it’s still clear that CRM/Fundraising software is where the money and resources are going in nonprofit software development. Technorati Tags: crm , fundraising { 1 comment… read it below or add one } 1 Chris Blow 01.20.07 It doesn’t really change anything.

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The Zen of Nonprofit CRM

Zen and the Art of Nonprofit Technology

And, it’s still clear that CRM/Fundraising software is where the money and resources are going in nonprofit software development. Technorati Tags: crm , fundraising { 1 comment… read it below or add one } 1 Chris Blow 01.20.07 It doesn’t really change anything.

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One Thing Most Nonprofits Stink at (Donor Retention) and How You Can Change It in 2014

Connection Cafe

Couple that with the rising cost of donor acquisition and you’ve got an incredibly difficult environment for fundraisers (and their nonprofits) to succeed. Adrian Sargeant says “a 10% increase in donor retention can increase the lifetime value of your donor database by 200%.”. Pitman , CFCC, The Fundraising Coach.

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Kintera Connect

Zen and the Art of Nonprofit Technology

I have become fascinated by the ways the CRM/Fundraising space is changing so rapidly. 1 trackback } Who’s more open, Blackbaud or Kintera? - I was mostly curious about how open this platform will be, and what the future holds for them. Basically, Kintera is taking directly from Salesforce ’s playbook.

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