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10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. That said, the best practices below are based on Nonprofit Tech for Good’s experience using Twitter almost daily since 2008. Create custom graphics for powerful quotes, statistics, and call-to-actions. Twitter Newsletters.

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A Short, Recent History of Nonprofit Website Design and Online Fundraising

Nonprofit Tech for Good

Using the Wayback Machine – a website that allows you to view archived screenshots of your website all the way back to 1996, below is an exploration of how the World Wildlife Fund’s website and online fundraising campaigns have evolved since 2008. World Wildlife Fund Website :: March 15, 2008.

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Raise More By Avoiding “One Size Fits All” Email Appeals

NetWits

While nonprofits often deliver highly relevant content in direct mail appeals – based on giving history, interests and past actions – that approach isn’t always carried over to their email appeals. MailerMailer’s 2010 Email Marketing Metrics Report, MarketingSherpa “Email Marketing Benchmark Guide” 2008.

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Three Ways Nonprofits Can Pioneer m-Advocacy

Nonprofit Tech for Good

Odds are a year from now pitches to subscribe or join “Mobile Action Networks&# will be commonly seen in Facebook Status Updates, Tweets, blogs posts, homepages, and e-newsletter subject lines. At least I hope so. 1) Mobile-optimized petitions sent via group text messaging.

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Things We Like (October 2008)

NTEN

The mini-golf game nearly derailed this newsletter. Mercy Corps' Action Center to End World Hunger. Pledge money to purchase online game tokens, which you can send to anybody. The New York Times has a cool visualization of how people around the world spend their money. You know, back when people were still spending money.

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Successful Organizations On Twitter: Wellstone Action - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

Elana Wolowitz (EW): Im pretty sure we started in May or June of 2008. I was starting to hear more and more about the service (from bloggers and early adopters like Beth Kanter and others), and simultaneously was launching a new website for Wellstone Action that we wanted to be more interactive, and which included a blog.

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See What’s Out There » Blog Archive » MoveOn.org Political Action: Direct Response Video

See3

Eli Pariser, the Executive Director of MoveOn.org Political Action did a direct response video. In the video he even points down to the donation form from his YouTube box, asking the viewer to donate right now to kick of the 2008 campaign activities. They have had video contests, and have made lots of 30-second spots.

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