NetWits

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2008 donorCentrics Internet Giving Benchmarking Analysis

NetWits

Target Analytics , a Blackbaud Company, has released the 2008 donorCentrics™ Internet Giving Benchmarking Analysis. The report is featured in today's edition of The New York Times and covers some of its many findings. This is a follow-up to the groundbreaking 2006 report and provides insights into the online and offline trends of donors.

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Seth Godin on Innovation, Failure and Why Non-profits Should Stop Operating like Businesses

NetWits

Back in January of 2008 he told us (the non-profit sector) that we should be looking to use the internet in new and innovative ways to build community and engage our supporters because direct mail, although still a huge revenue source, was beginning to show signs of fatigue. My Question to You.

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Social Media Fundraising, Obama and the 2012 Presidential Election

NetWits

President Barack Obama raised nearly $410 million dollars through individual contributions in 2008.

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3 Online Fundraising Lessons from the Obama and Romney Campaigns

NetWits

In 2008, Barack Obama used one of the most successful online marketing and …

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Raise More By Avoiding “One Size Fits All” Email Appeals

NetWits

MailerMailer’s 2010 Email Marketing Metrics Report, MarketingSherpa “Email Marketing Benchmark Guide” 2008. Send too many “one size fits all” emails and you risk decreased interest, lower attention levels and, ultimately, less engaged constituents.

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What is Google Doing for You?

NetWits

In 2008, Google launched several applications for nonprofits that allow them to use technology at a whole new level. Many of these applications would have significant costs associated with them if you chose other vendors, but for nonprofits they are either free or low-cost. Let’s take a look at a few:

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Measuring Success Online- Is This Internet Thing Worth the Effort?

NetWits

In fact in a recent NFP Synergy survey ( Virtual Promise 2008 ) 49% of folks said they don't measure this stuff at all! One thing that has been bothering me lately is the amount I've been talking to folks about their online success. So many people I've spoken to lately are not measuring how successful online has been for them.

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