NetWits

APRIL 3, 2012

Blackbaud, NTEN and Common Knowledge just released the fourth annual 2012 Nonprofit Social Networking Benchmark Report. We learned a lot of things, but one prevailing theme stood out — despite limited budgets and staffing, nonprofits continue to find great value in their fast-growing social networks. The report is packed with insights into how nonprofits are leveraging social networks as part of their marketing, communications and fundraising strategies.

Social Network 279

Social Network Benchmark Report Network 279

NetWits

APRIL 4, 2012

The 2012 Nonprofit Social Networking Benchmark Report was released at 12NTC yesterday and it’s already stirring up discussions about how nonprofits are leveraging social networks as part of their fundraising and communications strategy. In this years report we highlight twelve key social media insights for nonprofits that are intended to help the sector continue becoming more effective at using social media.

Social Media 242

Social Media Media Social Social Network 242

NetWits

APRIL 6, 2012

I just returned from the Nonprofit Technology Conference (#12NTC) hosted by NTEN in San Francisco, CA. Holly and the rest of the NTEN team (including all the volunteers) did an incredible job inspiring of over 1800 people for three days. The conference was amazing! While we were there, Blackbaud, NTEN and Common Knowledge released the 2012 Nonprofit Social Networking Benchmark Report.

Facebook 241

Facebook San Francisco Benchmark NTEN 241

NetWits

APRIL 4, 2012

Every fundraiser knows the role that social media users played in delivering dollars to the American Red Cross for disaster relief in Haiti and to Planned Parenthood for mammogram screenings in the wake of the Komen Foundation’s withdrawal of funding, but actually how social media delivers such results has been a bit of mystery. Since we opened our first Facebook pages, we’ve known that social media users are very different in their interactions, but trying, as an organization, to identify and u

Social Media 180

Social Media Influence Goal Media 180