Sat.Oct 31, 2009 - Fri.Nov 06, 2009

NetWits

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Cause Marketing and Social Media go Hand in Hand

NetWits

Have you started to think about using cause marketing at your nonprofit? Do you know how to create or implement a cause marketing strategy? Maybe you’re a seasoned cause marketing professional? I’m not sure why you’re here, but I know that that Joe Waters ( @joewaters on Twitter) from Boston Medical Center (BMC) will bring something of value to the table for you.

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How to Leverage Your Newsletter Subscriber List to Solicit Online Donations

NetWits

I speak to nonprofit organizations all the time about their internet and email marketing strategies. Often times when asked if they are using email as a vehicle for solicitations, I get responses like “Oh, no…we don’t want to bother our email subscribers by asking them for money.” I always wondered why. So my question is: are you afraid to ask your newsletter subscribers for money?