Sat.Feb 25, 2012 - Fri.Mar 02, 2012

Connection Cafe

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Meet Nikhil Kumar

Connection Cafe

Author: Corey Pudhorodsky. Nikhil Kumar. This month's interview with a Convio employee is with Nikhil Kumar, our Vice President of Service Delivery. In a nutshell, his team is the group that builds things for clients using Convio solutions. Whether it's a new donation form, advocacy page, CRM configuration, or data integration project, Nikhil's team is the group that is getting it done at Convio.

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Convio and SXSW 2012

Connection Cafe

Author: Guest Blogger. It’s that time of the year again folks! Dust off your Tom’s, iPads, and lanyards- SXSW is finally upon us and no one is more excited than we are here at Convio. For those of you who are wondering what this fun acronym is all about, South by Southwest is a 9 day festival that includes 3 portions: music, film, and our favorite, interactive (March 9th-13th).

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Tests, Controls and Results

Connection Cafe

Author: Katie Beth DeSchepper. I was chatting with a friend of mine the other day around an End of Year online campaign and we were discussing the results. I was really intrigued at trying to understand whether or not a mobile text that went out before the campaign had increased the open and donation rates. I kept thinking, surely if I text someone ahead of an email (another Multi-Channel campaign case) I would see a significant increase in open rates and donation rates.

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LEAPin' Lizards

Connection Cafe

Author: Sara Spivey. How lucky are we to get a whole extra 24 hours this month that we normally don’t get? Don’t waste it! Here are seven things you can do on February 29th that will give you a surprising sense of accomplishment: Do a little early spring cleaning—I’ll bet that donor database of yours has a few nooks and crannies that haven’t been swept in a while.

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The TED of Direct Marketing

Connection Cafe

Author: Tim Grailer. Recent research suggests that economic and policy changes over the last five years are continuing to make things difficult for fundraisers. Recession and slow recovery have reduced the total giving, more organizations are competing for constituent mindshare and walletshare , and there are proposals to reduce the charitable gift deduction and a rise in postal costs.