The Ladder of Love: Growing Facebook Fans
Beth's Blog: How Nonprofits Can Use Social Media
SEPTEMBER 24, 2010
Ladder of Love on Facebook. I was lucky enough to spend my last afternoon in Alaska driving to Talkeetna with Aliza Sherman who lives in Alaska who I’ve known since 1995 and with Cassandra Stalzer my host! I love the framework she created for identifying and cultivating Super Fans on Facebook. I like to call it the ladder of love! The very first step is getting attention and getting people to “like or join your Facebook page.
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