January, 2010

Beth's Blog: How Nonprofits Can Use Social Media

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Chase Giving Contest: Winners Announced Amidst Yet More Controversy

Beth's Blog: How Nonprofits Can Use Social Media

Less than two hours ago, Chase Community Giving made the much anticipated announcement of the lucky winner of $1 million dollars and five finalists each receiving $100,000 on its contest Fan Page. This contest was the culmination of a two-part "vote for me" cause marketing strategy that started in November and has been rife with controversy. In some ways, it comes as no surprise that the race to the finish line ended with more allegations of dubious behavior by contest participants and those wa

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My Three Words for 2010

Beth's Blog: How Nonprofits Can Use Social Media

Last year, I used Chris Brogan's "Three Words" to set some professional/personal goals for the year. The process is simple: Think of how you want to be successful in 2009. Then, try to think in even broader terms. Extrapolate on. Tags: generosity networked nonprofit.

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Guest Post by Julio Vasconcellos: Lessons Learned from Twitter Campaigns on Twitcause

Beth's Blog: How Nonprofits Can Use Social Media

Note from Beth: I was lucky enough to connect with Julio Vasconcellos when we wrote blog posts on similar topics several weeks ago and he was kind enough to assist me with the birthday campaign. The week we launched TwitCause , TechCrunch called us a “ Causes for Twitter ,” today our platform for supporting nonprofit causes on Twitter has surpassed 500,000 followers , spotlighted dozens of nonprofits , raised tens of thousands of dollars, and won the hearts of celebrities, nonprofits, and cari

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Micro Volunteering for the Haiti Earthquake

Beth's Blog: How Nonprofits Can Use Social Media

Tweet from kateatyrownrisk. When a disaster of this magnitude strikes, our impulse is to help in some way. Like many people, I donated both on the Web and for the first time via text to the Red Cross. For a more details about the SMS fundraising results, see this this detailed report on the SMS fundraising campaign from MobileActive and yesterday's article in the New York Times from Stephanie Strom.

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Are Online Vote-for-Me Contests A Good Idea?

Beth's Blog: How Nonprofits Can Use Social Media

Note from Beth: There has been a variety of criticism of contests. Nonprofit consultant Hildy Gottlieb has been a vocal skeptic and is deeply philosophically opposed to online contests as a method of change in the social sector. Her main objection to "vote me contests" is that it pits one amazing cause against another, perpetuating the scarcity mentality that lives in the hope of a pot of gold.

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Beth's Blog: The Iphone App Version

Beth's Blog: How Nonprofits Can Use Social Media

I'm making my way back from vacation, slowly. I wanted to quickly share a new service called AppMakr that allows anyone - even me - to easily create an iPhone app - for less than $200. With just a few. Tags: mobile.

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Haiti Earthquake: Orphans, Crisis Mapping, and Tech Volunteers

Beth's Blog: How Nonprofits Can Use Social Media

Earthquake Aftermath in Jacmel Photos by Andrew Bigosinski, Director of Ciné Lekol. I've had some posts in pipeline following up on social media metrics and the Chase Community Giving Contest second phase, but wanted to share these two stories from Haiti from on the ground and a bird's eye view. The story has shifted from how technology is disrupting the amazing success of text giving campaigns to the role social media is playing in the relief efforts.

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