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 Spreadsheet Aerobics: Actionable Measurement for Social Media
Photo by Metro Library and Archive. I'm working with a small group of Packard Foundation grantees on a social media lab where they are implementing different social media experiments. Part of the process includes regular check-in calls to reflect on what we're learning. I thought I'd share how I look at my Facebook page data. What does that mean? MORE >> -
 Making Data Visualizations: A Survival Guide And Other Resources
'As part of my work as Visiting Scholar at the Packard Foundation this year, I’m facilitating a peer learning group based on “ Measuring the Networked Nonprofit ” and the next session we are focusing on the sense-making step of measurement. Here’s what I discovered. I like the chart advice: Avoid 3d-charts at all costs. MORE >> -
 Creating Your Organization's Social Media Strategy Map
Source: Dollar Bin, Flickr In February, I'll be co-teaching the " WeAreMedia Live " intensive two-day workshop in San Francisco from NTEN. The goal is to help participants create a social media strategy AND take a deep dive into the tactics and tools of social media. Here's a roadmap and worksheet to do just that! Identify Objectives. MORE >> -
 Is the New Facebook “People Talking About” Metric As Meaningless as Number of Likes?
Photo by lecercle. few hours ago, it went public – at least on your FB page for the world to see, but it isn’t yet visible to page administrators in the insights program. Mari Smith pointed to this blog post from All Facebook explaining the metric and how it has been implemented in apps. Checking in at a place. Measurement MORE >> -
 25 SMART Social Media Objectives
At Zoetica , we’ve been working on a peer learning project with arts organizations called “ Leveraging Social Media &# based on the social media lab. Using SMART objectives for nonprofit communications strategies is not new idea. Results: Money, time, or other tangible tesult that can be converted. Results. Tactical. Capacity. MORE >>
- My New Year's Resolution: Use Social Media Efficiently - 52 Tips BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | MONDAY, JANUARY 5, 2009
- Guest Post by Michael Hoffman: Viral Video for Nonprofits - A Rethinking BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | THURSDAY, JULY 16, 2009
- 5 Infographics About Infographics To Master Basics in Five Minutes BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | TUESDAY, SEPTEMBER 18, 2012
- Which Social Networking Analysis Term Best Describes Virgin America? BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | FRIDAY, MAY 29, 2009
- Ways To Use Twitter Lists for Your Nonprofit Work BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | THURSDAY, NOVEMBER 5, 2009
- Pinterest: A Tool To Curate Relevant Visual Content for Your Audience BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | TUESDAY, JANUARY 10, 2012
- Infographics: Should Your Nonprofit Hire A Designer or Do It Yourself! BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | WEDNESDAY, JANUARY 9, 2013
- How Much Time Does It Take To Do Social Media? BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | WEDNESDAY, OCTOBER 1, 2008
- How Standardize Your Nonprofit’s Social Media Measurement: Use This Grid BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | MONDAY, JUNE 13, 2011
- Foundations That Tweet: Profile Patterns BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | THURSDAY, AUGUST 13, 2009
- The Art of Aligning Social Media Strategy With Communications Strategy BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | SUNDAY, OCTOBER 11, 2009
- Can Social Network Analysis Improve Your Social Media Strategy? BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | FRIDAY, JUNE 18, 2010
- Social Media for Good and Evil, Strong and Weak Ties, Online/Offline,and Orgs and Networks BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | WEDNESDAY, SEPTEMBER 29, 2010
- Red Cross Social Media Strategy/Policy Handbook: An Excellent Model BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | SUNDAY, JULY 5, 2009
- No Sweat DIY Infographics BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | WEDNESDAY, FEBRUARY 27, 2013
- How do you create a culture that is not afraid to fail (or be more receptive to social media?) BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | TUESDAY, SEPTEMBER 8, 2009
- 7 Tips for Measuring the Success of Your Blog BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | THURSDAY, OCTOBER 8, 2009
- How Networked Nonprofits Visualize Their Networks BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | TUESDAY, JANUARY 25, 2011
- Twitter Community Organizing Rules for Non Profits BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | THURSDAY, APRIL 7, 2011
- What the Research Says About Increasing Facebook Engagement BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | THURSDAY, JUNE 2, 2011
- Frank Barry, Guest Post: 4 Facebook Tips for Nonprofit Success – See What Others are Doing BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | SUNDAY, JULY 12, 2009
- The Unanticipated Benefit of Content Curation BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | WEDNESDAY, JULY 11, 2012
- Creating Learning Experiences That Connect, Inspire, and Engage BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | THURSDAY, JANUARY 5, 2012
- 7 Tips To Help You Focus In Age of Distraction: Are You Content Fried! BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | THURSDAY, SEPTEMBER 29, 2011
- Data Visualization Techniques for Those Who Can’t Draw BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | TUESDAY, MAY 29, 2012
- Nine Ways Networked Nonprofits Use Slideshare BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | WEDNESDAY, JUNE 9, 2010
- What are the most effective ways Nonprofits/Foundations can use Twitter #hashtags? BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | THURSDAY, AUGUST 20, 2009
- My New Year’s Resolution: Balancing Solitude and Connectedness BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | FRIDAY, DECEMBER 31, 2010
- Welcome to Beth’s Blog for the Next Decade BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | SUNDAY, MAY 16, 2010
- Social Media Policy Best Practices: Trust Is Cheaper Than Control BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | WEDNESDAY, APRIL 6, 2011
- What You and Your Nonprofit Should Know About Facebook Changes BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | FRIDAY, APRIL 23, 2010
- Pinterest Nonprofit Benchmarking with Pinerly BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | WEDNESDAY, JUNE 6, 2012
- How Can Nonprofits Switch to a Data-Driven Culture? BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | WEDNESDAY, AUGUST 17, 2011
- What's Your Nonprofit's Social Media Measurement Strategy? BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | MONDAY, APRIL 26, 2010
- NTEN Webinar Reflections and Resources: The Unanticipated Benefits of Content Curation BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | FRIDAY, JULY 13, 2012
- A First Look at Jumo BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | TUESDAY, NOVEMBER 30, 2010
- 50 (More) Social Media Tactics for Nonprofits BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | THURSDAY, OCTOBER 28, 2010
- Trick or Tweet? Seven Twitter Tools To Help You Measure, Learn, and Improve BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | MONDAY, OCTOBER 31, 2011
- Should CEOs and Executive Directors Use Social Media? BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | TUESDAY, FEBRUARY 9, 2010
- What Tools Do You Use for Making Your Nonprofit’s Social Media Use Efficient? BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | MONDAY, AUGUST 16, 2010
- How Nonprofits Can Use Measurement To Adapt to the Facebook Algorithm Change BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | TUESDAY, OCTOBER 16, 2012
- Foursquare and Nonprofits: I want to Be The Mayor of Brooklyn Museum BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | THURSDAY, APRIL 1, 2010
- Happy Information Overload Awareness Day! Here's Some TIps for Reducing It! BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | WEDNESDAY, AUGUST 12, 2009
- How To Easily Repurpose Your Content for Social Channels BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | TUESDAY, FEBRUARY 5, 2013
- Guest Post: Frank Barry: Nonprofit Blogging: Goals, Strategy and Tactics to Crush it BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | SUNDAY, JULY 19, 2009
- Social Media and the Performing Arts: Engagement First, Ticket Sales Second BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | THURSDAY, OCTOBER 22, 2009
- 9 Ways Nonprofits Can Excel Using Social Media BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | THURSDAY, MAY 20, 2010
- What’s in your social media measurement tool box and why? BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | THURSDAY, NOVEMBER 17, 2011
- How To Use Facebook Metrics To Give Your Audience the Content They Want Most BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | THURSDAY, FEBRUARY 16, 2012
- How To Create A Terrific Facebook Cover Image If You Don’t Have Resources To Hire A Designer BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | MONDAY, MARCH 5, 2012
- What Tools Are You Using for Listening, Engaging, and Social Media Management? BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | TUESDAY, AUGUST 31, 2010
- Facebook Custom Landing Tabs + Measurement = Best Practice BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | FRIDAY, MAY 6, 2011
- Content Curation Is Listening and Engaging BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | MONDAY, AUGUST 1, 2011
- Actionable Listening: Learning from Watching Other Nonprofits BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | THURSDAY, MAY 27, 2010
- What I Learned About Unpresenting from Heather Gold BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | MONDAY, OCTOBER 18, 2010
- Step-by-Step: How To Set Up A Nonprofit Listening Post (Twitter - Part 1) BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | THURSDAY, DECEMBER 4, 2008
- How to use social media to inspire 40,000 people to give on one day BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | TUESDAY, NOVEMBER 16, 2010
- Top 10 Spreadsheet Secrets From A Nonprofit Data Nerd BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | WEDNESDAY, APRIL 3, 2013
- Six Things Nonprofits Should Know About Facebook Ads BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | WEDNESDAY, SEPTEMBER 19, 2012
- How and When Should Your Nonprofit Organization Invest in Mobile BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | MONDAY, OCTOBER 15, 2012
- Webinars: Designing Effective Learning Experiences BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | TUESDAY, MAY 17, 2011
- Social Media Usage Guidelines: Don't moon people with cameras (or at least hide your face when you do) BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | FRIDAY, JUNE 19, 2009
- Twitter Is A Network Weaver's Best Friend BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | FRIDAY, JANUARY 29, 2010
- Book: A Great How-To On Creating Social Content BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | MONDAY, MAY 9, 2011
- Content Strategy, Creation, Organization, and Measurement BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | FRIDAY, JANUARY 25, 2013
- Can Social Network Analysis Help You Improve Your Social Media Strategy? BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | WEDNESDAY, DECEMBER 16, 2009
- Lessons from Red Cross: Twitter Mistakes and How To Handle Them BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | SATURDAY, FEBRUARY 19, 2011
- How A Small Nonprofit Effectively Used Facebook Ads BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | FRIDAY, MARCH 2, 2012
- RIP: del.icio.us BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | THURSDAY, DECEMBER 16, 2010
- How Nonprofit CEOs Use Social Media (Enthusiastically) for Personal and Organizational Leadership BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | THURSDAY, APRIL 4, 2013
- What Can Nonprofits Learn from Robin Good, the Best Content Curator on the Planet? BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | MONDAY, JANUARY 30, 2012
- Does Your Nonprofit Have A Social Media Work Flow? BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | TUESDAY, SEPTEMBER 4, 2012
- If You Do Nothing Else, Use An Editorial Calendar and Measurement for Your Content Strategy BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | MONDAY, JANUARY 14, 2013
- Lessons Learned From A Twitterthon BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | WEDNESDAY, OCTOBER 6, 2010
- My Three Words for 2011: Seek, Sense, and Share BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | MONDAY, JANUARY 3, 2011
- Good Curation VS Bad Curation BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | TUESDAY, JUNE 5, 2012
- Net Smart: How To Thrive Online BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | WEDNESDAY, MAY 23, 2012
- How To Make Social Media Experiments Fun! BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | FRIDAY, JULY 23, 2010
- How Networked Nonprofit Use Facebook SMARTly BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | THURSDAY, JUNE 16, 2011
- 10 Nonprofit Books from 2010 BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | THURSDAY, DECEMBER 23, 2010
- How To Create and Optimize a Facebook Content Strategy – Advice from Alison Zarrella BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | FRIDAY, FEBRUARY 11, 2011
- Charities Cry Foul on Chase Facebook Charitable Giving Contest BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | SUNDAY, DECEMBER 20, 2009
- Guest Post by Brooke McMillan: How LIVESTRONG Uses Social Media To Animate Its Community BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | THURSDAY, OCTOBER 1, 2009
- Crowdsourcing: Measuring the Impact of the Crowd in Funding and Doing BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | THURSDAY, DECEMBER 16, 2010
- How Facebook Changes Are Impacting Engagement on Brand Pages and What Nonprofits Should Do About It BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | WEDNESDAY, JANUARY 11, 2012
- Interview with Shonali Burke: Analytics Tell Stories BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | TUESDAY, AUGUST 23, 2011
- Twitter Social Good Campaigns: Moving Up The Ladder of Engagement BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | THURSDAY, MAY 6, 2010
- Dashboard Design Principles BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | WEDNESDAY, JUNE 29, 2011
- SXSW Reflection: Using Social Media to Facilitate A Global Back Channel at a Panel Session BETH'S BLOG: HOW NONPROFITS CAN USE SOCIAL MEDIA | TUESDAY, MARCH 15, 2011
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